ENTERPRENEURSHIP – Podcasts

INTRODUCTION TO ENTREPRENEURIAL THINKING AND OPPORTUNITY CREATION

This introductory podcast presents entrepreneurship as a dynamic discipline that focuses on opportunity identification, innovation, business planning, and sustainable enterprise development. It highlights the role of entrepreneurial thinking in economic growth, employment generation, and social transformation. The episode establishes a conceptual foundation that prepares learners to explore market analysis, business models, financial planning, marketing strategies, and investment pathways in the upcoming learning journey.

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